Released on = February 27, 2006, 6:47 am

Press Release Author = Active+ Software

Industry = Management

Press Release Summary = Active+ Software releases eMill v4, a new major version of
the professional emailing solution that brings more flexibility and efficiency to
organizations. They are now able to manage campaigns using any web browser,
anywhere, thanks to the new web-based interface. eMill becomes a multichannel
communication platform with the support of SMS allowing marketers to build targeted
campaigns by combining email, fax and SMS.

Press Release Body = While softwares are all web-based or windows-based, eMill lets
users choose the interface that best fits their needs. Indeed, both have their
advantages, while the Windows interface brings more power and more efficiency, the
web client provides more flexibility and accessibility. The new eMill web client
also makes deployment and collaborative work easier because no client-side software
is needed. To enable the access to the eMill Web Client, the administrator only
needs to manage access permissions for a user or a group of users and to communicate
an URL and a login.

eMill v4 also provides the power of an experienced emailing platform to create,
implement and maintain SMS campaigns. Marketers can edit highly-personalized SMS
messages direct from their computer as easily as they do with emails. Once messages
are created, they can send campaigns using \"email to SMS\" gateways or SMPP servers.
Some SMS Service Providers are already preset including one of the cheaper \"email to
SMS\" gateway, tm4b.com.

Finally, the eMill team puts the stress on offering new wizards to make the
management of email campaigns easier. For instance, the Opt-In Management wizard
guides marketers to create an online subscription form, a confirmation message for
double opt-in processes and message rules to update their mailing list automatically
with subscriptions and unsubscriptions. In the same objective, eMill v4 comes with
numerous enhancements including an XML connector to integrate eMill with e-commerce
solutions, a wizard to make the management of hard and soft bounces easier and new
message templates to create a campaign in few clicks.

Trial versions of eMill are available for downloading or for an online test at
http://www.emill.net

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Requirements
. Windows 2000, Windows XP or Windows 2003.
. Internet Explorer 5.5 or later.
. 50 Mo hard disk space.
. Internet Information Services is needed to install the Message Tracking module and
the Web Client (IIS is not available on Windows XP Home Edition).

eMill comes in 5 editions: Professional (US$ 495.00), Enterprise Bronze (US$
2,995.00), Enterprise Silver (US$ 5,695.00), Enterprise Gold (US$ 9,995.00) and
Enterprise Platinium (US$ 14,995.00).

Web Site = http://www.emill.net

Contact Details = 51, Av. Gal de Gaulle
France
Phone (USA): (415) 691-6058
Fax (USA): (603) 697-8595
info@activeplus.com